A holistic model of transformation in the digital economy - how to become digital leaders
Abstract
The article deals with issues related to the construction of the transformation model in the digital economy. A common pattern for all projects of the digital economy is their focus on a particular consumer and the full use of information as a driving resource. This makes it necessary to address the specific characteristics of a particular user in a particular location, as well as full use of digital technology transforms (maps) for business processes in the real world. Thus, all digital projects are characterized by very specific circumstances of their implementation in a specific location, and only in the accumulation of positive in economic terms, the results are subject to standardization and other regulation. Naturally, the movement toward this goal requires a digital transformation for the enterprises themselves.
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